In-depth, Real-time, Integrated Shopper Insights

Our Solutions

All of our solutions are based on key main advantages for brands

SINGLE SOURCE PANEL

Track and stitch any type of data to measure effectiveness including surveys, videos, digital ads exposure, TV ads exposure, etc.

REAL TIME DATA UPDATE

Weekly data update for fast business decisions making. Monitor change in behavior, sentiments, market share, etc.

SEGMENTATION FLEXIBILITY

Help you see at whatever breaks you need based on any combination – chain, format, segment, geography, brands, etc.

CART Insights – Customer Analytics and Retail Tracking

Get access to real time shopper insights

INSIGHT FACTORY

You can get full perspective on Shoppers’ Baskets info to identify pockets of opportunities (which formats, which shopper segments, which product groups)

POWER PARTNERSHIPS

You are able to provide shoppers insights to your retailer partners, communicate their performance vs. their competitors to gain trust in the categories.

REVENUE GROWTH MANAGEMENT

You can track comprehensively pricing and promotion performance of your brand and competitors’, adjust effectively to optimize your spending

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TASQ Studies – Targeted Audience-based Survey & Questionnaires

Find out the why with fast survey results

LARGE SCALE

Access to a large panel base compared to traditional panel

HIGHLY TARGETED

Not only demographics: purchase data, device, & location

FAST RESPONSE

Response rate up to 5,000 responses in 3 days

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Tracking Solutions – Offline Purchase Tracking & Insights

Optimize your marketing and media spend

COMPLETE THE FUNNEL

Find out how much is bought offline in each channel for each ads that you run

CREATING LOOKALIKES

Create a better targeted audience based on real offline purchase behavior for all your marketing campaigns

RETAIN THE USERS

Our agile and flexible platform helps brands to further engage with shoppers through various engagements, on mobile, in a personalized way

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CART Insights
TASQ Studies
Tracking Solutions

Use Cases

01.

Brand Opportunities

Track shares in real time across segments and know which segment your biggest opportunity lies

02.

Equity Scan

Track your equity and know which one drives purchase so you can focus your communication on what drives sales

03.

Price Tracker

Track price correlations with share gain/loss and how your price compares vs your competition, in real time, at a chain level

04.

Promotion Tracker

Know the impact of your promotions to sales and your competitors promotion levels

05.

Retailer

Create a category story and joint value plan with your retailers with a chain level understanding of shoppers across categories

06.

Basket Analytics

Know what else is bought with your brand so you can plan shelf adjacencies and cross-promotions

07.

Campaign Effectiveness

Know the results of your campaigns and measure effective of each marketing channel to optimize spending

08.

Retailer Intelligence

Stitch data with point of sale tracking of each chain to measure accurately the impact of in-store activities